UKOLN "Institutional Web Management 2001" Workshop

Parallel Session on "Income Generation Options For Your Web Site"

This page provides details of the "Income Generation Options For Your Web Site" workshop session facilitated by Diane McDonald (University of Strathclyde) at the Institutional Web Management: 2001 workshop held at Queen's University Belfast on 25-27 June 2001.


This session will consider various options for generating income using Web sites, and discuss the pros and cons of different approaches. A case study on the potential for the use of Web advertising to generate income will be given.


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